Shift Happened - Part 4: The One Social Way (Or not) to Doing Social Really Well in Enterprise

by Thomas Vander Wal in , , , , ,


Having been at the heart of social and collaboration since 1996 (no, I’m not kidding) it is interesting to see how large organizations that are doing social well (>80% employees are active) actually are doing it.

The interesting thing is most of these organizations are not using just one service or platform. They are using two or three, often with some additional small solutions for niche situations (niche for them). They are also not planning on migrating to one solution (most tried and it didn’t go well), at least for any foreseeable future.

There is No One Way

The reality of doing social well is embracing the understanding there is no universal, no master narrative, and no one right way. Yes, we are all human, but we are not all wired exactly the same. The different personality types, different mental models, and many different cultures in an organization (and world outside) that comprise reality require embracing that reality with more than one approach.

No organization started out to do this, it just happened. This begins with IT often wanting just one solution that works for everybody, as that makes their job more manageable (often they select something from a vendor they already work with). Often what IT provides for the organization doesn’t work well enough for sections of the organization (often large portions of the organization), as it didn’t meet their needs nor mental models. Over the last 5 to 8 years getting a good social / collaboration solution needed relatively little effort for a division or group as it often runs in the cloud (meaning it doesn’t need IT) and could fit on a credit card for the team or a division’s PO so it is small enough to fly under the radar, so getting a right fit solution has been easy. Not only was it easy, but it has worked rather well, as it fits the needs and people use them rather heavily.

Where this has ended up after 2 to 8 years is many different social and collaboration services in an organization, that until recently haven’t really talked to each other well. Teams, groups, divisions, etc. need to talk and work together and so IT was getting back involved to get everybody on one solution. The trouble is, you can’t remove what works from the different parties.

Why There is More Than One Solution Working Well

When you try to remove a well used solution you realize it is really difficult to move to one platform. While it is a pain the most difficult piece is not porting the data, interactions, and differing privacy models. It is not retraining people (if heavy retraining is needed the selection made may really be the right selection), but this is just a symptom of the real issue. The biggest hurdle is there isn’t one universal model. There will never be a universal model that works, unless is it heavily based on adaption, but no vendor remotely close to delivering on that yet.

Most of the well used social and collaboration platform vendors have understood they really need to understand their users well. They did user testing and mapped their products to their user’s mental models and needs. But, the thing is their users are not universal (they are a subset of the whole) but tied to the people and personality types that have long bought their software / services. The users they researched and tested on have been those parts of the organizations that buy their products. This is not the whole of the organization that they focussed on, but the slice that is their customer base.

This is why Salesforce Chatter works really well for sales and marketing, but the other 65% to 80% of the organization won’t go near it nor live in it the way sales and marketing people do. Similar for SharePoint as it is honed (and really not well) for tech centered folks or needs to be heavily optimized, but there are extremely few organizations with the depth of roles needed to modify SharePoint to get it to be easily usable widely in an organization. Jive works really well for knowledge workers (and even information workers). The innovation and leading edge teams and groups (it doesn’t scale up yet and works best with smaller groups) are often using Slack (there is no chance in hell you can remove Slack and they are likely the best minds and change makers in an organization whom you really don’t want to piss off and have leave - if you don’t think you have Slack users you either don’t have highly productive innovation folks or you aren’t looking hard enough). There are a myriad of smaller targeted solutions for a wide variety of roles, functional areas and personality types that are perfect for their niches (some with millions of users - with around 2 billion technology enabled people on the planet it is quiet easy to have a niche of a few million users).

So, What Do We Do Now

Organizations that are moving toward doing social and collaboration well fall into two camps: 1) One social platform that is decent, but not great usage is doing great in parts of the organization, but untouched in others; 2) There are many platforms in the organization and there is a strong need to get people working together across the now disparate groups.

The first step is realize there is no getting to one system. Be fine with that reality. But, realize you can likely reduce the number of systems.

Now, the harder goal, is getting products integrated, which is beyond just simple traditional integration. To do this well it takes deeply understanding the different personality types, roles, and mental models in the organization and not following a tech schematic that most integrators use as their blueprint.

The first step is to bring in people who understand the differences in the social platforms, beyond what the checkboxes say and vendors say. These people usually have strong social science backgrounds, have worked in large organizations along the way, and have been working (helps if managed, designed, and / or developed) with social and collaboration services more than a decade.

Likely this person (or people) will be from outside the organization. It is rare such a person will be inside, so getting them access to the services will be required - as many organizations have rules against outsiders having access to platforms but it is needed for research to get honest insight and feedback with good research non-disclosure guidelines in place.

“We Have One Solution” Organizations

If you are one of those “we have one solution” organizations, I’m hoping that one solutions is one that plays well with others, as those are a great starting points. Right now the best of these is Jive, as it seems they understand they are not out to rule the world, but play very well with the world and all the needed tools and services that employees use to get the job done. Jive also has a well laid out plug-in and module mindset that includes Open Social (this only is a partial solution so far as it isn’t full interoperation capable yet) to get outside content in. But Jive and Salesforce Chatter can integrate and work relatively seamlessly (if the right versions each are in place) with each in their own platform and well honed interface for their own user’s mental models. This is a really good example of where the future resides.

With the one solution that may not have really broad adoption, work to sort out who in the organization is not participating or has lower use rates. Spend time gathering the data and mapping patterns. It will likely start to frame divisions, roles, and personality types that are rather clear to see representing those not using it (also refine the understanding of who IS using it, as you don’t really want to mess with success of employees along the way).

Mapping the gaps where people are not using the tools, as well as why not, will start as a guide. In this mapping and research there will be other solutions used that may not be known (sometimes these are used widely - beyond 10% of the organization is where wide starts) and capturing and understanding what they are and why they are used is going to be essential. Finding and understanding the myriad of options out there to map to roles, sub-cultures, and personality types, as well as interoperation will be essential. Trying a few different options and having change management and internal communications involved will help things as well.

“We Right Fit Solutions” Organizations

The first step with organizations that have many known solutions is to do a full capture and audit of all platforms and services used, as there are likely more than what is known. Also be comfortable with the reality that there will likely be more than one solution at the end, but hopefully they will play well together.

In the capturing what is being used and by whom, learn what they do, how they do it, and why. Learn, what could they live with out (or what they rarely if ever use) and what is essential. Watch people work. One of the most important things is discern if they are working in closed groups, open groups, or if they are using one of the rare platforms that allows reseting permissions so to start closed and once honed and vetted they share more openly (this is a valuable capability in a solution). Map the differences between groups and tools (a serious benefit of having outsiders do the research and mapping).

Once everything is captured and mapped the hard work begins. The solutions is going to be different for each organization, but interoperability is going to be a key component. There will likely need to be a tool or service at the center that other systems work into, out of, and around. Understanding the multiple cultures, differences, capabilities, privacy, security, user work needs, underlying data models, and availability of APIs are going to play roles in working through to a workable solution. Depending on the organization mobile, what tools (the non-collab and social services) it integrates with and how, organizational make-up (including if an organization that has been acquiring other companies and / or has plans to), virtual work environments and needs, data / document storage models, adaptive to change, and much more are going to play very important roles in working to a good way forward.

It is important to keep organizational external boundary crossing in mind. Working with clients, consultants, and other valuable external resources in a closed system is really helpful. Having few services that are used with outside resources is a good thing from the perspective of keeping external parties confusion to a minimum. A services for document haring (like Box) along with a community and / or collaboration space is a good fit and keeps confusion to a minimum.

While There Is No One Way There Can Be Fewer

Many organizations hope to get to just one platform, but getting to a few that are optimized for large portions of the organization and their needs are going to be really helpful. This gets the advantages of productivity gains and efficiency that can come form services honed from solid user testing from vendors that match the people working in the tools (there will always be more user experience optimization needed, but it will be much less).


Shift Happened Series


The One Social Way - Or not - to Doing Social Really Well in Enterprise

by Thomas Vander Wal in , , , , ,


One of the interesting things, having been at the heart of social and collaboration for business a good long while (since 1996, no I'm not kidding), is seeing how large organizations who are doing and have been doing social well (more than 80% of employees are active users (more than once a week (often daily) checking in and taking an action (setting status, commenting, posting something, etc.)) with many of them doing a majority of their interacting with team and work colleagues inside the tools and services) actually do this.

The interesting thing is most organizations who are doing social and collaboration well are not using just one service or platform. They are using two or three, often with some small solutions for niche situations (niche for them). They are also not planning on migrating to one solution, well at least for any foreseeable future.

There is No One Way

The reality of doing social well is embracing the understanding there is no universal, no master narrative, and no one right way. Yes, we are all human, but we are not all wired exactly the same. The different personality types, different mental models, and many different cultures in an organization (and world outside their doors) that comprise reality, which requires embracing that reality with more than one approach.

No organization started out to do this, it just happened. What IT often wants to do is have just one solution that works for everybody, as that makes their job more manageable. But, many organizations needed something far better than the mess that email created in their organizations so to clearly communicate with and within their teams and departments. Reality is people roll in and out of projects and people stopped using just corporate sanction tools to get work done with colleagues. Often what IT provided for the organization didn't work well enough for them, as it didn't meet their needs nor mental models. The last 5 to 8 years getting a good social / collaboration solution for a team up to a division that ran in the cloud (didn't need IT) and could fit on a credit card for the team or a division's PO that was small enough to fly under the radar has been easy. Not only was it easy, but it has worked rather well, as it fits the needs and people use them rather heavily.

Where this has ended up after 2 to 8 years is many different social and collaboration services in an organization, that haven't really talked to each other well. Teams, groups, divisions, etc. need to talk and work together and so IT was getting back involved to get everybody on one solution. The trouble is, you can't remove what works.

Why There is More Than One Solution Working Well

When you try to remove a well used solution you realize it is really difficult to move to one platform. It is not the porting of the data, interactions, and differing privacy models that is hardest, it is a pain, but not the most difficult piece. It is not retraining people (if heavy retraining is needed something is really not right, but this is just a symptom of the real issue).

The biggest hurdle is there isn't one universal model. There will never be a universal model that works, unless is it heavily based on adaption and no vendor remotely close to that yet.

Most of the well used social and collaboration platforms have understood they need to really understand their users well. They did user testing and mapped their products to their user's mental models. But, the thing is their users are not universal and are tied to the people and personality types that have long bought their software / services. The users they researched and tested on have been those parts of the organizations that buy their products. This is not the whole of the organization that they focussed on, but the slice that is their customer base.

This is why Salesforce Chatter works really well for sales and marketing, but the other 65% to 80% of the organization won't go near it nor live in it the way sales and marketing people do. Similar for Yammer and SharePoint as they are honed (and really not well) for tech centered folks who are willing to work with less than optimal tools. Jive works really well for knowledge workers (and even information workers), and for the innovation and leading edge teams and groups (no it doesn't scale up yet) there is Slack (there is no chance in hell you can remove Slack and they are likely the best minds and change makers in one's organization whom you really don't want to piss off and have leave - if you don't think you have Slack users you either don't have highly productive innovation folks or you aren't looking hard enough). There are a myriad of smaller targeted solutions for a wide variety of roles and personality types that are perfect for their niches (some with millions of users - with around 2 billion technology enabled people on the planet it is quiet easy to have a niche of a few million users).

So, What Do We Do Now

Organizations that are moving toward doing social and collaboration well fall into two camps: 1) One social platform that has good, but not great usage (Jive is a solution that adapts the most broadly and is one of the few actually pushing forward to improve and get to do a better job at having a product that is social as humans are social) is doing great in parts of the organization, but untouched in others; 2) There are many many platforms in the organization and there is a strong need to get people working together across the now disparate groups.

The first step is realize there is no getting to one. Be fine with that.

Now, the harder goal, which is getting things to work together, which is beyond just simple traditional integration. To do this well it takes deeply understanding the different personality types, roles, and mental models in the organization and not just following a tech schematic that most integrators use as their blueprint.

The first step is to bring in people who understand the differences between social platforms beyond what the checkboxes say. These people usually have strong social science backgrounds, have worked in large organizations along the way, and have been working (helps if managed, designed, and / or developed) with social and collaboration more than a decade. Outside? It is rare this person will be inside, but if so many organizations have rules against using platforms outside the organization that there will be a need to have an external party research to get honest insight and feed back with good research non-disclosure guidelines in place.

"We Have One Solution" Organizations

If you are one of those "we have one solution" organizations, I'm hoping that one solutions is one that plays well with others, as those are a great starting points. Right now the best of these is Jive, as it seems they understand they are not out to rule the world, but play very well with the world and all the needed tools and services that employees use to get the job done. Jive also has a well laid out plug-in and module mindset that includes Open Social (this only is a partial solution so far as it isn't full interoperation capable yet) to get outside content in. But Jive and Salesforce Chatter can integrate and work relatively seamlessly with each in their own platform and well honed interface for their own user's mental models. This is a really good example of where the future resides.

With the one solution that may not have really broad adoption, work to sort out who in the organization is not participating or has lower use rates. Spend time gathering the data and mapping patterns. It will likely start to frame divisions, roles, and personality types that are rather clear to see for those not using it (also refine the understanding of who IS using it, as you don't really want to mess those types of employees along the way).

Mapping the gaps where people are not using the tools, as well as why not, will help be a guide. In this mapping and research, particularly if done by people outside the organization, there will be other solutions used that may not be known (sometimes these are used widely - beyond 10% of the organization is where wide starts) and capturing and understanding what they are and why is going to be essential. Finding and understanding the myriad of options out there to map to roles, sub-cultures, and personality types, as well as interoperation will be essential. Trying a few different options and having change management and internal communications involved will help things as well.

"We Right Fit Solutions" Organizations

The first step with many known solutions is to do a full capture and audit of all platforms and services used, as there are likely more than what is known. Also be comfortable with the reality that there will likely be more than one solution at the end, but hopefully they will play well together.

In the capturing what is being used and by whom, learn what they do, how they do it, and why. Learn, what could they live with out and what is essential. Watch people work. One of the most important things is discern if they are working in closed groups, open groups, or if they are using one of the rare platforms that allows reseting permissions so to start closed and once honed share more openly (this is a valuable capability in a solution). Map the differences between groups and tools (a serious benefit of having outsiders do the research and mapping).

Once everything is captured and mapped the hard work begins. The solutions is going to be different for each organization, but interoperability is going to be a key component. There will likely need to be a tool or service at the center that other in, out, and around. Understanding the cultures, differences, capabilities, privacy, security, user work needs, underlying data models, and availability of APIs are going to play roles in working through to a workable solution. Depending on the organization mobile, what tools (the non-collab and social services) it integrates with and how, organizational make-up (including if an organization that has been acquiring other companies and / or has plans to), virtual work environments and needs, data / document storage models, adaptive to change, and much more are going to play very important roles in working to a good way forward.


Shift Happened - Part 3: Capturing Decisions in Social

by Thomas Vander Wal in , , , , ,


In the last 5 years many people have been working amidst a shift in how they work digitally and where they interact digitally with colleagues. They also realize the product of their work may have shifted as well. The work product has long been presentations, white papers, spreadsheets, general reports, etc. These deliverables are products of the work done and are often only a small representation of the thinking, considerations, and actual work put in to get to the final product. This final product has long been treated by organizations as the document of record, which is the model for the systems they have been working around for years.

The value of these output creations, or documents in a system of record are limited as the half life of their value is often rather short as the conditions and reality of the context they were created in and for is usually in continual flux. This means once the document is delivered not only is it (if all went well in the creation of it) correct for a relatively short period of time, but it is often just a transition point for other work. The deliverable is presented or handed over and others and then begin their work, it is just an interstitial between two or more sets of activity.

Realizing the Big Value

Many organizations have been realizing the value in their documents that are storing, while helpful, is only a small slice of the value captured from the work that went into it. Many organizations have employees doing their work with their colleagues in collaboration / social platforms and have been using these systems of engagement to capture the work in progress. When organizations start looking at the work that is captured in these tools and in formats that are relatively easy to use, they realize the value in them far exceeds the value in the outcomes document that is tucked away in they system of record, which often are rarely returned to.

What the systems of engagement offers is solid insight into the framing of the problem, the multitude of options, the researching and testing the options, thinking through the options, and often how the decisions for inclusion and exclusion were arrived upon. Much of this is captured in the service tacitly and / or explicitly. The key is to turn the tacit into explicit, or at least make it discoverable.

There is a wide valley between tacit and explicit knowledge. Capturing conversation and information flows was often enough to flip the tacit to explicit for some. But, this is far from binary as it really should be easily found and addressable. One system that for many years has provided the ability to point to and annotate at a paragraph level it Traction Software, which can be and is used to annotate decision inflection points as well as information of note that can be used to highlight and annotate likely highlights for decisions.

Systems of Engagement Meet Systems of Record

Systems of record are often the tools where outputs and outcomes are tracked. Document management and content management, Customer Relationship Management (CRM) that tracks sales and customer interactions, Enterprise Resource Planning (ERP) that tracks supply chain and product delivery, and more that are tied to business roles and / or lines of business. The systems of record are often the meta layer as the work is not done there, but the representation of that work is.

The systems of engagement are the various communication, collaboration, and social business network services. The discussions, sharing of resources in and around work, and often decisions regarding what moves forward and not often happens in these services. The ability to capture the decision points and the more minor inflection points is an incredible value. But, this takes a step beyond just purely capturing it, the inflection and decisions need to be easier to find than many services offer.

There are some work around solutions, which include the print a PDF of the pages / screens with inflections and decisions, then highlight and annotate the PDF and place it in the document repository. Ya, not so elegant, but it sort of works.


Shift Happened Series


Shift Happened - Part 2: Small Apps Loosely Joined

by Thomas Vander Wal in , , , , , , , , , , , , , , , ,


What are Small Apps Loosely Joined?

There has been a large shift in how many people work today and part of that is in the tools that they use to get work done. This shift in work patterns mirrors the shift that many had in their personal lives around social interactions and productivity.

Late one night many years ago (long before the iPhone), a group of us were talking about web and mobile and opportunities to work in a variety of similar tools that were all interconnected. The mash-up culture was a year or two behind us with Paul Radamacher’s first map mashup HousingMaps and the salient understanding that surfaced from that was the ability to have different interfaces for different needs and uses that could work as a workflow, or even similar interfaces for different personal needs of the users. We talked about Twitter and its heavy reliance on third-party developers to build web and mobile apps and services on top of its services and the Twitter API (the application programming interface, which is a standard data and interaction layer that sits behind the scenes bring data back and forth between the service). This approach allowed anybody to build an interface for seeing and interacting with Twitter or create an interface that provided greater ease of use for tasks. With tongue in-cheek (paraphrasing David Weinberger’s “Small Pieces Loosely Joined”), I said this model was small apps loosely joined.

What joined these apps together was a common data layer that fits a standard data model (or, as is common in APIs, a data model that self describes). The Twitter model allowed people to interact with the service through a mobile app with full functionality of the Twitter site, or to see many different Twitter lists in something like TweetDeck, or monitor and respond through different accounts in something like HootSuite, while tracking follows and drops in other monitoring services.

This same idea is more prevalent now across our mobile devices and the apps and services that they connect to and use. Not only are today’s mobile apps and services interacting with the APIs on the internet, but they are working with standard file formats on the backend and apps that meet the needs of users’ context and workflows. Some of the common app and service types that people have been shifting to the small apps loosely joined model are: Calendar, email, photos, text / documents, and to do lists / reminders (a closer look at these follows).

Who is Doing This?

The small apps loosely joined concept is nothing new in the technical geek and productivity nerd community (as part of both tribes, i use the words geek and nerd lovingly), as well as for early adopters. These uses and patterns with small apps loosely joined started surfacing around ten years on the web and mobile devices, all interconnected to the internet.

We understand innovation and broad adoption can take quite some time, roughly 10 years for innovations and new ideas to take hold broadly. We are about 10 years into this way of working and interacting with information and applications, so it was not exactly a surprise to hear research (done in-house to better understand the mobile market) that 60 to 70 percent of military members and their families surveyed use more than one app for a task types. They used calendars, email, and weather as examples. I checked with others who do surveys of employees inside organizations if they were looking at the question and found that they were. Their responses were also in the 60 to 70 percent range for calendar, to do, and text apps on mobile devices.

So, while this small app loosely joined focus and obsession within technology and productivity communities has been more than a decade old, it is something that is now rather mainstream. Over the last five years or so, when I am traveling or in a dank gym for club basketball, I often ask people next to me what apps and services they like the most on the mobile devices that is in their hand. Their answers often surface apps related to tasks and workflows for a data type (calendar, document, etc.) and the person would qualify how and in which circumstances they use it. Quite often, the app did one or two things really well that others didn’t cover or did not do well in their perspective.

Why are People doing this?

There are a lot of reasons why people started embracing small apps loosely joined. The primary driver has been mobility and looking for small mobile or tablet apps that do a specific, needed task. Mobile and tablet uses often have quite different contexts for use, including a mix of creation and consumption, but the affordances and agency in these apps is a driver too. Having applications work across platforms is helpful, but it is more essential to have open file formats and standards that work with apps that can pick up the file and provide use on another device with the constraints and augmented capability mobile and tablets provide.

There are additional relevant benefits of the file formats and standards working across devices. The ability to easily share files with others with whom you are working or communicating is a great benefit, as the platform doesn’t matter, just the ability to grab an app (often inexpensive and sometimes free) to read and modify the file is key. Being able to easily share files leads to always having needed files accessible, as they can be kept of an internet directory (the kids, okay grown-ups, call this cloud storage).

The last benefit that is driving people to the world of small apps loosely joined is the value of non-proprietary files, which isn’t as hippy and give-it-to-the-man as it sounds–it’s really about ensuring that the files will work on any device with an application that handles that type of object. Having to keep two or three versions of the same software around so one can work across file differences, or open files in a different version of the software so it can be saved down into an older version, is silliness we can leave in the inefficient old days. Many of the file structures that are based on around text, including calendars, can be opened in any text application and read and edited there.

Where are People Doing This?

Most people (particularly outside the geeks) started down this path when smartphones and the modern class of tablets entered their lives. They looked for ways to replicate how they worked on laptops and desktops, but often the same apps weren’t there and they had to improvise. Word of mouth also spread ideas and options for getting things done. But, often people go exploring small, focused apps that are inexpensive or free to see what they do. The small targeted apps, often in the “does one thing well” class of app or small app that is does a few things simply and easily, have filled made it easy to try quite a few different apps to find something that works. People often find a few apps that fit into a workflow that targets a few small tasks to get things done while standing in line, stuck in traffic, or sitting at your desk waiting for one’s computer to finish updating and reboot.

As a result, often people find that this small focused app model helps them do the things they need to do, and it can be more efficient than digging around large cumbersome software. Often this can be more efficient as the person is not digging around large cumbersome software. Once this becomes a habit or a way of working on mobile, the expectation is that it should also work on the desktop / laptop as well. People look for similar apps and services that fit their more efficient workflows that started on their “devices that are too small and limited to do any real work on” and want that same type of focussed application where they “do their real work”.

This change is also being driven by more than just shifts in devices–people are trying apps and services in their personal life to help manage their schedules or work simultaneously with club or event organizers crafting an email or newsletter. Our personal lives used to trail our work lives as far as technology and services
augmenting what we do, but now what we’re doing in our personal lives has greatly surpassed the capabilities of many of our work offerings.

The Types of Apps that Often Fit the Bill

The starting place for many people who try a variety of apps on their mobile and tablet devices are weather, text, and calendar. We don’t modify weather apps as they are mostly just a display of provided content, but there are much variety among the offerings, such as <give a good, standard example> and DarkSky, which offers micro-location weather with how many minutes until precipitation starts or stops.

Text apps

Text apps is where many start seeing the concept and value of small apps loosely joined. People want something more than just simple notes application to jot ideas and sync them to other devices. They want to be able to read and do a little editing of text that they or others started writing on their “work” devices, all while standing in line or during other available moments that permeate our day. Soon this “little bit of editing” seems like it isn’t all that bad to do and they start picking up things they started writing elsewhere and knock out more on their mobile device or tablet. Or, they have an idea when they are not near their “work” device and start jotting a few notes in a text app, and soon it has turned into a couple or few paragraphs. The accessibility and convenience of these capabilities has switched on a lightbulb. Talking and comparing notes with friends and colleagues, they find there are apps that are not just simple text, but can add annotations for structure (headers and outlines), hooks for style (bold and italics), and more. This often leads to learning that some apps have more robust writing tools (dictionary, thesaurus, writing analytics, etc.). Those who write with a workflow of first getting ideas out of their head and then working with them to hone them are often most prone to the small apps loosely joined way of doing things. But, others also like the ease of just getting words and ideas out in one app, then editing elsewhere by just opening another app and grabbing the same text file from a cloud sync service or sharing between apps directly. These text apps, particularly when those that are markdown friendly, can take that initial text and turn it into a styled PDF, a Word doc, HTML to post, RTF (rich text format), or more.

Calendar apps

Calendars are another gateway drug, er application type, that leads to embracing the small apps loosely joined way of doing things. The calendar files are a set file type that is easy to move from app to app (except when working across platforms that have proprietary hooks that break compatibility). Smartphones and tables all come with calendar apps, but they rarely fit the full range of needs. Some people want a calendar to have a certain look or layout format that helps them see and evaluate their day, and there is an abundance of options on all platforms for visual display. But, the real gems are the small apps that shine with certain tasks like Fantastical does on Apple products with its natural language parsing that turns spoken words into an almost always bang-on calendar entry.

Other calendar apps start adding other intelligence and agency (applications doing things on our behalf to ease our work). Donna (rest her digital soul) was a favorite of mine for evaluating time between events and different modes of transport and calculating time to leave based on weather and traffic conditions (and if you were really stuck in a jam, it offered to help you get Uber). Donna was a gem for the space between meetings, but was an incredible help with coordinating kid pick-up and leave times related to their various events. Other apps that are helpful agents are Tempo (it came out of the same SRI lab as Siri), which is one of the fullest featured and most helpful calendar apps around. Tempo monitors your mail not only for events, but pulls the relevant emails, documents, location and contact information, and relevant transportation needs into one simple calendar entry–and all you had to do was place it on your calendar or say yes to an event invite. Tempo offers the ability to send an “I’m running late” notification to those with whom you are meeting, as well as the expected arrival time.

One the the interesting things about calendars in the small apps loosely joined set is that most of these class of apps do something else–they augment and clean-up the calendar entry. Say I open Tempo and it doesn’t recognize the location that is in the calendar entry - say it only has Ray’s Pizza in NYC (oh, you too have gone down this crazy path of meeting somebody at Ray’s Pizza in NYC only to later realize (not soon enough) that there are more than one and nearly a billion permutations of Ray’s, Ray’s Original, Original Ray’s, etc.)… so Tempo offers suggestions to sort out the exact location and then enters the address in the calendar file’s location field. Bingo! We have clarity, but not only does your calendar have clarity within Tempo, but in all other calendar apps that read that event file. Not only does Tempo do this, but other apps may also do this. We learn quickly the apps that don’t play well with others and hoard the clean up information (Mynd app has done this in the past, but it seems to be more friendly after its last update). Additionally, some apps give you the option as to which mapping and directions app you would like the calendar to open when you are actually on your way.

Email apps

One of the things that mobile and tablets reinforce is how painful email is in our lives (on both the work and personal sides). Being able to live in email and work with it easily in some managed way from a mobile device or tablet is critical. The small apps loosely joined concept really takes hold with email for many people. Some tools work as easy, light triage, such as Mailbox, to quickly filter through your email based on importance and time-relative needs. Also, some tools that manage attachments in email (or, more appropriately, files that would have been attachments, such as Hightail (formerly YouSendIt), which stores files and documents for your email to link to securely. The only requirement for most of the email apps is the email account must run on IMAP, which is pretty much the norm these days.

Photo apps

The quality of photos has improved drastically on many mobile devices and even tablets. This along with the adage, “the best camera is the one you have with you” (and most people always have their phone with them), has led to the reality that a lot of photos get taken on mobile devices and tablets. The photos are a common file type and there is an abundance of apps that can take a photo and modify it to improve its quality, add filters to change the look, add text, or turn into something that looks a lot like a watercolor painting. The photos can also be scanned and OCRed, as well as uploaded as a document and later searchable (as many do in Evernote.

Standards and Access

The key to many of the apps loosely joined use types mentioned (and the many not covered here) is that the files passed among apps follow a set or ad hoc standard. Text files that use Markdown (or Multi-Markdown that extends the capabilities to add footnote, tables, and more) are all human readable, but also any text app can read them and edit them. The file sizes are small, which is incredibly important for mobile devices and tablets in limited mobile bandwidth locations (be that Manhattan at 5:15 on any weekday or the outer suburbs of Accra).

Access to the files is the other important characteristic of small apps loosely joined. Working between apps may not require internet access, but working between devices that are not in bluetooth range, or sharing files to collaborate requires data access (most often through the internet). Small file size, which those of us working with mobile a long time know is still an essential for actually getting things done reliably.

Common Use Traits

These apps have a core set of functionality that stem from the capabilities of:

  • Viewing
  • Creating
  • Honing
  • Agency
  • Features / functionality augmentation

Viewing is a common characteristic of all the apps, but the ability to create is where the real difference in these apps start to have real value for people using these apps and working in a small apps loosely joined workflow. The small apps can also provide the ability to hone what has been done in another app or on another device. This honing may be editing or adding data or an element to improve use. Agents that look out for us and do work we would be having to do is quite helpful, particularly when they are getting to the near bulletproof reliability some are approaching these days. The features and functionality augmentation in apps really helps when working with light apps that are focused and easy to use. Adding grammar checks and tools that can improve our work or creations, much like we would at a laptop or desktop, have shifted many people to this small apps loosely joined life.

App Traits

There are a few core traits in these apps. First off, as mentioned, they work on open document types that are are commonly used as actual or de facto standards.

Another trait is the apps are light (a few features and functionality sets), focus on simplicity, and are easy to use. Mobile devices do not have the screen space for complicated or complex interfaces, and, in reality, given where and how these devices are used, the user’s full attention is not on the app or device. Good mobile and tablet designers and developers understand this limitation very well and understand just how far they can push the limited human constraints that come into play when interacting with the apps.

The last related trait is that the apps are focused. When listening to how people use and interact with their devices and apps, it is interesting how they understand and parse functionality that fits their needs across apps. With calendaring, some people love Fanstastical’s UI for display of the day’s and upcoming events, while other people love how easy it is to input information and create events from a chunk of copied, typed, or spoken text (and getting it right). It was interesting talking with other Donna calendar app users as many of us would open Donna to get just travel-related information and / or honing the address, then close it and open another calendar app for its different functionality. The apps do a few certain things really well and those that live in the small apps loosely joined workflow are quite fine with that.

Wrap-up

The small apps loosely joined workflow and expectation has moved from mobile devices to the laptop / desktop world. The small apps that were just on mobile devices are showing up on the more fully powered devices. The output created from these apps have supporting services on the web that can augment this practice much further. Many who work in small apps loosely joined have learned to like the focused task and mindfulness of that targeted approach–they get things done far more efficiently and are more productive more of the time, and, as a result, they can often get more uninterrupted time to focus on living life beyond devices and apps. The goal going in was just to get things done on the device I have with me, but it is not a bad benefit for those whom value it.


Shift Happened Series


Shift Happened - Part 1: More Productive Not Using Productivity Tools

by Thomas Vander Wal in , , , , , , , , , , , , ,


Over the past six months or so, I’ve been increasingly hearing from IT leaders in organizations who have been surprised by a shift in how people work digitally. The work patterns related to this shift are far from new and, in fact, are well over a decade old.

Nonetheless, some have been surprised by who, why, and how broadly and rapidly the change is happening. Those caught by surprise are often in IT departments, and they are surprised by the changing work patterns of sales, teleworkers, and others in the field and away from the office. Looking at these shifts in detail, how those who are surprised by these shifts came to be surprised isn’t so surprising.

Productivity Happened

Over the past 3 to 4 years, there has been a shift in how people work. Advancements in mobile devices and applications is part of it, but the prevalence of touch tablets has been a large contributor to the change. The light weight and ability use them for much of users’ daily work makes tablets a relatively good choice for those working on the road or away from the office. Initially, many thought that not having Microsoft Office was going to be a hinderance for tablet use, but that has not been the case.

But, the same time touch tablets were becoming a largely viable option, how and where information and knowledge work was happening shifted too. Work was increasingly happening in online services where text and data was entered into an online service, often one with collaborative or social functionality. The daily report was no longer a document completed in Word and then uploaded; it is now text that is entered in a service that connects colleagues and team members who do follow-on work with that input. The conversations happens around the information and the content shared initially can be edited, commented on, and linked to externally.

Those in the field may not be online all the time, but they are collecting notes and information throughout their day, often doing so in small, lightweight, text-focused apps. The small writing apps often have Markdown as their means to add structure (structure replaced style), including headers, bold, italics, bullets, links (to web pages, online spreadsheets, images, or other). Markdown isn’t new and many of the online services people are using have handled Markdown text for years. Up to this point, Markdown had mostly been in the geek domain, but now sales folks, admins, field workers, and other traditionally non-tech-centric workers are using it as well.

Frequent users say that the 6 to 8 regular Markdown annotations (such as heading levels, bold, italics, links, and pull quotes) were quick and easy to learn. MS Word has nearly 200 functions in its ribbons these days, but many people use only 15 to 20 of those, and most often use 6 to 10, for which they use keystrokes. Yes, the common 6 to 10 most used and easily found Word functions map to those provided within Markdown. Many text apps have buttons for Markdown for user convenience.

This shift to simplified text focus (that doesn’t require Microsoft Word) has delivered quite a few benefits. The first is that it is incredibly easy to share contents and files with anybody, as there are no “I have the wrong version of Word” or “I copied it into my document and my document is now a mess” problems. The files sizes are also lightweight and easy to email or upload, even in environments with network bandwidth constraints. Most of their work is going to be copied into text boxes in an online system anyway, or, if folks are working in a Word Document, it will likely be parsed and turned into plain text, rich text, or HTML (things Markdown-related tools easily output as alternate options).

But, of all these small benefits, the largest is the increase in productivity. Many of those working in this manner, mostly because they were on devices that didn’t have Microsoft Word, found they were “far more productive outside their old productivity tools.” Nearly every person I have talked with who has watched this shift happen has uttered this statement or something very similar about productivity. Workers are no longer battling their tools (Office / Word), but are simply producing.

Shift Sneaks Up When You are Headsdown Building Past Models

Without exception, every person in IT who has tracked me down to have this discussion (with the aim of finding out if they are alone and how to start thinking about it), is coming out of a very long SharePoint implementation. They were heads down on their (initially) 2 to 4 month Sharepoint project, that ended up being an order of magnitude longer, more expensive, and larger in scale and scope than expected, so they didn’t see this shift happening.

Often, these folks in IT were pointed in my direction by someone in a different division within the organization who I talked with or worked with on collaborative and social working projects to support their needs. These systems and services provide the text boxes into which their workers were pasting text from their tablet text-writing apps. Their work and work models shifted drastically while IT was heavily focused on a solution that wasn’t solving needs for large portions of the organization.

IT really wasn’t aware of this shift until they went to renew their Microsoft Office licenses and were being moved to Office 365, which seemed like it was going to meet the online working needs of the systems they had been asked to deliver years back. What IT was not expecting was that 25% to 40% (or, as I have been hearing over the past couple weeks, 60%) of their workers, many of whom are working out in the field or virtually, refuse to go back to using Office (often voicing this refusal loudly and strongly). IT found they had paid for seats that wouldn’t be used, an incredibly expensive proposition. Office 365 can be justifiable to many when it is being used, but to sit unused is another story. The senior IT folks have been saying their percentage of workers shifting to this new (Office-free) model is going up by 2% each month, as means of working more easily and efficiently in other ways spreads (e.g. 25% in April 2013 to 27% in May 2013).

More Productive Not Using Productivity Tools

This big shift relates to the fact that traditional productivity tools weren’t based on efficient productivity. Most standard productivity tools grew from a paper-based model and world moved to the digital world. As work has largely changed from passing documents around to posting and working on content in more open collaborative and group environments that align with what our modern work has became, the model of a “doc” disappeared. The document as an object was the focus of the “system of record,” but now, in a “systems of engagement” model, focus is on the milestones met and status marker activities in the online collaborative, collective, and team (including group / community / network) interaction systems.

Tools that got in the way of productivity and didn’t meet needs as people began to work more interactively in digital-focused and digital-appropriate environments are no longer the default tools of choice. We are working a little more like humans interact naturally and having technology adapt to these ways of working, rather than making humans learn a lot about how to adapt to traditional technology to do their work.


Shift Happened Series